Electric Vehicle - As long as it is black...

Ford has a unique approach to manufacturing their electric vehicle and hybrid vehicle range. They use the same vehicles and provide various options on the drive train, so either hybrid or fully electric. It reminds of the old Henry Ford his comment on the T-Ford;

"

• Any customer can have a car painted any colour that he wants so long as it is black.

• Remark about the Model T in 1909, published in his autobiography My Life and Work (1922) Chapter IV, [p. 71-72]

"

(Wikipedia: http://en.wikiquote.org/wiki/Henry_Ford)

Though this time the cars will look the sam, but with a different drive train. As explained in the referenced article this has enormous cost savings potential, a smart move from Ford.

Ford’s Electric Cars: Same on the Outside, Different Under the Hood | BNET
http://m.bnet.com/blog/auto-business/ford-8217s-electric-cars-same-on-the-outside-different-under-the-hood/2204

That approach saves Ford lots of money compared to the cost of building a unique auto platform — and related assembly line — for each type of engine. Nissan (NSANY.PK), for instance, will build the battery powered Nissan Leaf in a dedicated factory that won’t build anything else without expensive alterations.

(via Instapaper)

- Roelof

Drive safe, drive sustainable